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Branding
7 Arts
about project
"The detailing studio's identity is inspired by the art of automotive engineering. The corporate identity is imbued with an automotive theme and engineering basis. The logo unites the number seven and reminds of a checkered flag, while at the same time remaining quite abstract and allows the use of forms for products design. ‘An important element of the identity is a technical sticker, which serves as a sign of the quality of car service and is placed on advertising media as a recognizable element."
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